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TRT and Hormone Marketing Report

Testosterone therapy is a legitimate, high-demand category that happens to share a neighborhood with a grey market of SARMs, anabolic products, and compounded testosterone marketed well outside the rules. That adjacency is what makes hormone marketing risky, and this hub tracks it each quarter with the latest edition on top.

The enforcement record around hormone optimization is not only about the therapy itself. It is about the disease-mongering, the anti-aging promises, and the adjacent products that draw FDA and FTC attention. Meanwhile national brands own the broad searches and the AI answers. Local clinics win on specific, accurate, physician-reviewed authority, and the reports map that opening.

TRT Marketing, Q2 2026: Enforcement, Search Demand, and AI Visibility

Read the Q2 2026 edition →

Every edition is drawn from the Authoritize Atlas, our corpus of FDA and FTC actions, and from live search and AI-citation measurement. Screen your own marketing against the same rules with the free Claim Checker.