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CRITICALNutrition / Supplements

Native Essence Herb Company; Mark J. Hershiser, individually, d/b/a Native Essence Herb Company, and as an officer of the corporation; and Marianne Hershiser, individually, d/b/a Native Essence

The FTC brought an enforcement action against Native Essence Herb Company and its individual officers Mark J. Hershiser and Marianne Hershiser for deceptive health claims in the marketing of herbal products. The case resulted in a consent order (Docket No. 9328) under the FTC's Bureau of Consumer Protection. The full text of the document is minimal, but the matter falls under FTC health claims enforcement, indicating unsubstantiated efficacy or cure-type claims for herbal supplement products. The consent order represents a binding resolution requiring the respondents to comply with FTC advertising standards.

In the Matter of Native Essence Herb Company, a corporation, Mark J. Hershiser, individually, d/b/a Native Essence Herb Company, and as an officer of the corporation, Marianne Hershiser, individually, d/b/a Native Essence Herb Company, and as an officer of the corporation

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