<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>Authoritize.ai Blog</title><description>Long-form guides on patient acquisition, AI search (GEO), SEO, and FDA/FTC-screened content for physician-led clinics.</description><link>https://authoritize.ai/</link><item><title>Google Knows You Used AI. It Doesn&apos;t Care as Long as You Did It Right.</title><link>https://authoritize.ai/blog/does-google-penalize-ai-content/</link><guid isPermaLink="true">https://authoritize.ai/blog/does-google-penalize-ai-content/</guid><description>Google and AI engines can tell when content was drafted by AI. Using AI is not what gets a clinic site buried. Here is what they actually reward: expert review, verifiable citations, and a named author.</description><pubDate>Fri, 29 May 2026 00:00:00 GMT</pubDate><category>AI Content</category><category>E-E-A-T</category><category>Trust</category><category>GEO</category></item><item><title>The DPC Growth Problem Isn&apos;t Demand. It&apos;s Discovery.</title><link>https://authoritize.ai/blog/dpc-marketing-fill-memberships-without-ads/</link><guid isPermaLink="true">https://authoritize.ai/blog/dpc-marketing-fill-memberships-without-ads/</guid><description>Direct primary care sells itself once patients can find it. Here is why owned content, not paid ads, is how a DPC practice fills memberships and keeps them full.</description><pubDate>Thu, 28 May 2026 00:00:00 GMT</pubDate><category>DPC</category><category>Patient Acquisition</category><category>GEO</category><category>SEO</category></item><item><title>E-E-A-T, GEO, YMYL, AI Overviews: A Plain-English Field Guide for Clinic Owners in 2026</title><link>https://authoritize.ai/blog/eeat-geo-ymyl-ai-overviews-field-guide-2026/</link><guid isPermaLink="true">https://authoritize.ai/blog/eeat-geo-ymyl-ai-overviews-field-guide-2026/</guid><description>A plain-English guide to the four acronyms that decide whether new patients find your clinic in 2026: E-E-A-T, GEO, YMYL, and AI Overviews, and what each one asks you to actually do.</description><pubDate>Thu, 28 May 2026 00:00:00 GMT</pubDate><category>GEO</category><category>E-E-A-T</category><category>SEO</category><category>AI Search</category></item><item><title>Google Can Tell a Real Doctor Didn&apos;t Write That</title><link>https://authoritize.ai/blog/physician-signed-content-outranks-generic-blogs/</link><guid isPermaLink="true">https://authoritize.ai/blog/physician-signed-content-outranks-generic-blogs/</guid><description>Anonymous, ghostwritten health blogs are losing to content signed by a named clinician. Here is what Google and AI engines actually check, and why a doctor&apos;s byline is now a ranking signal.</description><pubDate>Thu, 28 May 2026 00:00:00 GMT</pubDate><category>E-E-A-T</category><category>Trust</category><category>GEO</category><category>SEO</category></item><item><title>Why TRT Clinics Can&apos;t Buy Their Way to New Patients Anymore</title><link>https://authoritize.ai/blog/trt-clinic-marketing-beyond-paid-ads/</link><guid isPermaLink="true">https://authoritize.ai/blog/trt-clinic-marketing-beyond-paid-ads/</guid><description>Meta and Google have quietly removed the targeting that made TRT ads work. Here is why owned, physician-signed content is now the durable way a testosterone clinic wins patients.</description><pubDate>Thu, 28 May 2026 00:00:00 GMT</pubDate><category>TRT</category><category>Patient Acquisition</category><category>GEO</category><category>SEO</category></item><item><title>How Healthcare Clinics Get Found by New Patients in 2026</title><link>https://authoritize.ai/blog/how-healthcare-clinics-get-new-patients-2026/</link><guid isPermaLink="true">https://authoritize.ai/blog/how-healthcare-clinics-get-new-patients-2026/</guid><description>How Google, ChatGPT, Perplexity, Claude, and Google AI Overviews decide which clinics to recommend to new patients in 2026, and what physician-led practices need to do to show up there.</description><pubDate>Mon, 18 May 2026 00:00:00 GMT</pubDate><category>Patient Acquisition</category><category>GEO</category><category>SEO</category><category>AI Search</category></item></channel></rss>